
Meet Paula and John Bricoe, owners of The Fruity Kitchen and proud producers of our new range of Modern Milkman Jam range. We recently went on a tour of their small, jam kitchen and were bold over by the delicious smell ( imagine stewing apple, vanilla and raspberries) and the commitment and passion of Paula and John. In a world of mass production and artificial flavours, there’s something deeply satisfying about returning to the roots of food craftsmanship


A Return to Ancient Wisdom
Jam making is one of humanity’s oldest forms of food preservation, dating back thousands of years when our ancestors discovered that combining fruit with honey or sugar could capture summer’s sweetness for the darker months ahead. The Fruity Kitchen honours this ancient tradition, understanding that some things simply cannot be rushed or mechanised without losing their soul.
Their approach is refreshingly simple yet profoundly skilled. Using gentle, traditional methods passed down through generations, they transform locally sourced fruit into small-batch masterpieces that burst with authentic flavour. Each jar tells a story, not just of the fruit within, but of the hands that carefully tended it from tree to table.
Local Roots, Exceptional Results
What sets The Fruity Kitchen apart is their commitment to local and British sourcing. They’ve built relationships with nearby farms and orchards, selecting only the finest seasonal produce at its peak ripeness.
The Art of Gentle Preservation
Step into The Fruity Kitchen and you’ll witness something increasingly rare: the unhurried art of home-style cooking applied to commercial production. Their jam pans gleam as they slowly heat precious fruit, allowing natural pectin to work its magic without harsh chemicals or artificial additives.
Fruit is carefully prepared by hand, removing any imperfections while preserving the integrity of each piece. Sugar is added gradually, creating the perfect balance that allows the fruit’s natural character to shine through. The gentle heat ensures that vitamins and nutrients are preserved while developing the complex flavours that only time and patience can create.




A Partnership We’re Proud Of
Try our new jam range today and taste the difference that local sourcing, traditional methods, and genuine passion can make.
Each jar is a small act of preservation and perfect for the table






